By Kevin Hudson
A public opinion survey conducted by Brodeur Partners of parents, students, alumni, donors, and employers in the United States regarding attitudes and understanding of massive open online courses has come back with mixed results, hinting that a full-fledged switch to MOOCs for the higher education experience may not be the wisest choice for colleges in the immediate future.
While more than four in five (82 percent) of all respondents were familiar with the concept of online courses, only 23 percent of all survey respondents are familiar with MOOCs. Those most familiar with MOOCs were employers (33 percent) and students (30 percent) the least familiar were parents (23 percent).
In theory, audiences leaned modestly in favor of the idea of MOOCs. When provided a neutral description of MOOCs, 37 percent of respondents think it is a good idea for colleges to participate, while 26 percent think it is a bad idea.
And while students were the audience most aware of online courses in general, they were the least likely to say MOOCs were a good idea (26 percent) compared to 41 percent of alumni who thought MOOCs were a good idea.
[ Full article available at Campus Technology: http://campustechnology.com/articles/2013/07/01/survey-finds-understanding-support-of-moocs-a-mixed-bag.aspx ]